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Struggling to make changes in your business?

How Building Collaborative Teams Is The Key To Powerful Growth

Do you have bold ideas for your business? Are there major changes you need to make – and quickly? Maybe you’re feeling frustrated that you’ve sunk time and effort into new initiatives with no tangible results.  Make no mistake.  Scaling your business was always going to be hard.

In our experience, successful change is down to one thing and one thing only.  A collaborative team. And yet so often there’s a discrepancy between the day job and the change job.  We see this all the time.  Cross-functional teams are brought together to drive changes and these people may not have worked together before. Too often there are low expectations and levels of accountability.  The work isn’t perceived to be valuable.  Instead, it’s seen as an extra burden on top of everything else. And this causes even more dissatisfaction.

If this is familiar, be reassured.  Building a collaborative team is eminently achievable.  But if you want to grow your business, you need to master it. And it’s going to take planning, a deliberate approach and hard effort. Based on my experience as Managing Director of two fast-growing tech scale-ups and our clients’ experiences, we’re sharing some recommendations. 

Daryll Scott

How NLP Can Help Us Get Back To Normal with Daryll Scott

Today we’re in conversation with Daryll Scott, author, speaker, consultant and performance coach, and boy did we have a wide ranging conversation covering a number of disparate topics. 

Daryll’s unifying theory of everything, which is leadership and culture are responsible for all of the performance gain inside an organisation. And also they’re the reason why every company that he’s ever worked with, which was broken and in need of fixing, that was where the problem lay. 

He also talks about his behavioural economics meets neuroscience theory of Monkey Lion Dog, and how rational based buying marketing personas are pointless. 

“You learn that the less controlling you are, and the more respectful and mindful you are of the ecology of the other person, and what’s best for them, that the better, the more effective and influencing you become.”

And finally, he talks about how you can apply his Monkey Lion Dog theory to Covid, because the last year has taken spontaneity out of the UK population and left us in a state of learned helplessness. 

“We’ve got out of the habit of bustling interactions. I used to get to London, on autopilot to my office. And now going to London would seem like a big day out.”

This truly is an enlightening conversation, varied, yes, but illuminating. We go all over the place, we have great fun, we’re sure you’ll enjoy it. But if you only take away one thing, let it be this:

“If you want to remember something really well, make sure that the conditions you do the remembering in are as similar as possible to the conditions where you’re going to need to remember.”

Recommended Podcasts


Discover the hidden side of everything with Stephen J. Dubner, co-author of the Freakonomics books. Each week, Freakonomics Radio tells you things you always thought you knew (but didn’t) and things you never thought you wanted to know (but do) — from the economics of sleep to how to become great at just about anything. Dubner speaks with Nobel laureates and provocateurs, intellectuals and entrepreneurs, and various other underachievers.

Recommended Articles

The Next Great Disruption Is Hybrid Work—Are We Ready?

We’re on the brink of a disruption as great as last year’s sudden shift to remote work: the move to hybrid work — a blended model where some employees return to the workplace and others continue to work from home. We’re experiencing this at Microsoft, and today we shared how we’re evolving our own hybrid work strategy for our 160,000+ employees around the world.

Wellbeing – the ultimate (pandemic) shock absorber

This year The World Happiness Report (WHR) focused its findings on the COVID-19 pandemic. The results were both startling yet unsurprising. By measuring the weekly happiness of 2,000+ people every week, they found when COVID hit in March 2020…

Stop being the hero

When I became a lead PM, I made a near-fatal career mistake. I was used to working at a tiny startup. A startup is like a baby. It cries 24/7 and requires a team of heroes to keep alive. I liked being a hero, someone trusted to save the day.

Recommended Reads

Building a Story Brand by Donald Miller

If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. 

Inspired: How to Create Tech Products Customers Love by Marty Cagan

How do today’s most successful tech companies – Amazon, Google, Facebook, Netflix, Tesla – design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love – and that will work for your business. With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations – dramatically improving their own product efforts.


Review your sales strategy

It’s interesting going out to pubs since they’ve re-opened.  One of the best locally to us is the Rockingham Arms. We went there the other night out of curiosity – in fact, we weren’t expecting it to be amazing as it’s so cold sitting outside at this time of year.  We were blown away. They’ve adapted their service to the level of quality they know their core customers expect. There were small marquees with sides, a variety of heaters, everyone got a blanket.  They even gave out hot water bottles!  What a fantastic experience.  So much so, we tried to book again, only to be told they were full for two weeks.  We’ve been to other pubs since and been struck by the difference. Our local had none of the same touches.  You sat there, freezing your ass off, with the distinct feeling that it was on you.

This made me think of the clients we work with who have the right sales strategy. The ones who are making a killing, growing 100% year over year, aren’t spending any money on marketing.  They’ve become the default supplier to a niche and their business is growing because of their reputation and word of mouth referrals. The Rockingham Arms had created that niche – they’re a destination pub.  I’d happily drive 45 minutes for the experience they offer. And I’d drive past countless other pubs on the way.  

Upcoming Events


Perhaps you’re familiar with the famous business book The Great Game Of Business, by the renowned author Jack Stack. What if you could join a live training where you could meet Jack in person and learn directly from his experience coaching thousands of companies? On top of that… what if Steve Baker, VP at The Great Game Of Business could be there too? Time and again, Jack, Steve, and their methodology have proven to be the perfect model to create a culture of ownership, and get buy-in from everyone in the organization.
Our friends at Growth Institute are hosting a one-time live training with Jack and Steve on April 29th. Make sure to save your spot!


Flexible working is the post-pandemic silver bullet. But, how can small businesses get it right?  The most successful teams are working for outcomes, not for hours and in a remote world we need to avoid encouraging an ‘always on’ culture.  What we’ll cover:

  • What does ‘hybrid’ really mean?
  • Creating an outcomes-driven culture remotely
  • Trust, feedback loops and the right processes
  • Group vs individual productivity
  • Innovation hubs


A special workshop presented by Justin Roff-Marsh (author of The Machine) and hosted by Dominic Monkhouse at Foundry Farm near Salisbury. Join 21 of your peers (owners and senior executives from mid-sized businesses) and design a simple (but detailed) plan to expedite the growth of your organization.

Quote of the week

“Never doubt that a small group of thoughtful, committed people can change the world. Indeed. It is the only thing that ever has.”
 -Margaret Mead

Dominic Monkhouse

Dominic offers business coaching and management development, strategy planning and organisational change, using tried and tested methods to launch your organisation onto an unparalleled growth trajectory. His programme is a function of his broad experience, his deep expertise and a proven process used by over 2,700 firms worldwide.

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