The Melting Pot Newsletter | #60
HOW TO BRING VALUES AND PURPOSE TO LIFE IN YOUR BUSINESS (ROCKEFELLER HABIT #7)
Feeling a bit cynical about the idea of company values and purpose? Think they’re a load of corporate waffle dreamt up by consultants who charge a fortune? That may be because you haven’t brought them to life in your business. It’s all very well deciding what they are. It’s a whole other ball game getting your staff to buy into them. You’re likely to face the same raised eye-brows and cynical shrugs of shoulders.
And yet, companies that do manage to live and breathe their purpose and values have a massive competitive advantage. Why? Because they help to shape a strong culture. This, in turn, energises staff, increases productivity and ultimately drives growth. Once you’ve embedded them in your business, they’ll act like a rudder, steering you through the challenges and opportunities of scaling up.
It’s important to put time and effort into this. So important that it’s the seventh of the Rockefeller Habits, the execution framework for scaling up designed by Verne Harnish. So how do you bring these game-changers to life in your organisation?
Getting a Grip on Your Business with EOS Implementer Mike Paton
If you’re looking for a complete set of simple concepts and practical tools that will help your leadership team make better decisions, create a clearer vision and execute day in and day out with real discipline and accountability, then you need to listen to this.
Mike Paton is an award-winning speaker, best-selling author, Certified EOS Implementer™ and the Visionary for EOS Worldwide. Paton (as everyone knows him as) discovered the Entrepreneurial Operating System® (EOS) a dozen years ago while trying to take a $7 million company to the next level. Feeling stuck and more than a little frustrated, his search for answers led him to Gino Wickman and EOS.
He instantly recognised the power of this simple, holistic “way of operating” a small business. Since then, Paton has conducted more than 1200 full-day sessions with the leadership teams of more than 110 companies and helped thousands more entrepreneurs by sharing EOS in dynamic talks and workshops the world over.
In this episode, Paton and Dom chat about why you might want a system at all, how a coach can be helpful and the tools in EOS.
THE KNOWLEDGE PROJECT
Another great episode from The Knowledge Project. Psychologist and Nobel laureate Daniel Kahneman reveals the actions we can take to overcome the biases that cripple our decision-making, damper our thinking, and limit our effectiveness. Listen and Learn from the master.
Once upon a time, most people began successful careers by developing expertise in a technical, functional, or professional domain. Doing your job well meant having the right answers. If you could prove yourself that way, you’d rise up the ladder and eventually move into people management—at which point you had to ensure that your subordinates had those same answers.
For three months, I’ve been examining how companies interview potential managers to try to identify the smartest approach. Today, I’m throwing in the towel. The problem, I realise, is that my entire premise was wrong. The most effective way to interview somebody for a leadership position is not to.
The best players don’t thrive in the wrong team. High-performing teams can make average players great. But the opposite is also true. One bad apple can spoil the whole bunch. Busy times, slow times and challenges are always around the corner. Weak teams become crushed by the smallest amount of tribulation. Mediocre teams survive it, but the highest performing teams thrive and grow.
Written by recent Melting Pot Podcast guest, Nigel Bennett, this is an incredible book. At a young age, Nigel was shocked to witness first-hand the real impact of oil spills on our natural world. After almost being shot down by FARC guerrillas on the Venezuela-Colombia border and being forced to escape Egypt while working for his father’s oil spill contingency planning company, he decided to break away and start Aqua-Guard Spill Response. Aqua-Guard now provides equipment and services that protect water, the planet’s most precious resource, in 104 countries.
Take That Leap recounts Nigel’s unanticipated adventures as an entrepreneur, emerging philanthropist and always avid outdoorsman. Get inside his head as he negotiates deals with the big boys and wrestles with the myths surrounding work/life balance and being an entrepreneur. Be there with him through the crazy challenges of simultaneously launching a startup and a family all the way through to the even zanier challenges of becoming a steward of Pachamama (mother Nature). Follow this daredevil as he tests his limits in extreme outdoor adventures, builds homes for the homeless with his wife and children, and discovers his big “Why?” with the indigenous people of the Amazon.
If you hate making money and the feeling of a mind-blowing, toe-curling orgasm—stay far away from this book. In Branding is Sex, brand dominatrix Deb Gabor explains how proper brand positioning gets your customers in the mood.
In just seven short and sweet chapters, Deb covers these juicy topics and more:
– How the most successful brands in the world get their customers laid
– How to never fail The Bullshit Test
– Who your brand should hop in the sack with (and it’s not who you think).
Don’t rot in the brand graveyard like Blackberry, Oldsmobile, Circuit City, Compaq, Blockbuster Video, and Pets.com. Get your sexy back and move from being “just friends” with your customers to being long-term “friends with benefits”. Branding is Sex provides you with a concrete foundation and a basic how-to plan for building or re-igniting your brand without needing a PhD.
MEANINGFUL ACTION FOR MONDAY
Remember, pricing strategy can transform your business. There is no price elasticity in your market. Worries about increased prices are in your head. Small, incremental increases can massively increase your profitability over time. Click below to discover how we’ve added millions to a client’s bottom line over the last 14-months.