Why CEOs need a business coach (and why I didn’t think I’d ever be one)

Most business coaches are happy-clappy amateurs. I help CEOs stop being the bottleneck and actually run their companies.

Negotiation for founders: Stop giving away the business to keep the peace

Stop winging your negotiations. Hope isn't a strategy, it's a prayer. Get a deal you can actually operate.

Proactive vs reactive: The difference between running a business and it running you

Reactive time is playing the game. Proactive time is designing the game so you stop getting punched in the face.

two businessmen having a conversation

360 reviews aren’t insight. They’re quantified gossip

360 reviews are quantified gossip. They are a coward’s workaround for managers too terrified to lead. Stop hiding behind portals.

How to run exceptional weekly check-ins (and one-on-ones)

Weekly check-ins stop delusion, kill drift, and keep everyone tethered to reality instead of their own fantasy.

leader coaching team at a desk in the office

Why ‘potential’ winds me up

HR astrology, tarot cards in Excel, and that bloody word, 'potential', winds me right up.

The loneliest ride: Parallels between founder-CEO life and Indian desert cycling

Riding through the desert showed me the truth of founder life, you’re surrounded by people yet utterly alone.

E353 | Make the tech invisible, make the work flow — my conversation with Shelley Copsey of FYLD

I like founders who aren’t distracted by the sparkle. Shelley Copsey is one of them.  She started in consulting on

No, you’re not stepping away: The 6-stage guide to founder-led sales

Founders dream of escaping sales, but the brutal truth is you’re never done, you just level up.

The real reason your team avoids conflict – and why it’s costing you

Teams don’t fail from conflict, they fail from silence. Avoiding honesty kills performance far quicker than any tough conversation.

E352 | The caring AI CEO who pays £2.5k for failures – my conversation with Steve Salvin of Aiimi

Want people to innovate with AI? Pay them to fail spectacularly. Aiimi’s ‘Nobber of the Year’ proves it works.

Six things you won’t give a sh*t about in five years

Five years from now, you won’t remember the chaos — only how you handled it, and who stuck around.